In the ever-evolving world of fashion, where trends shift as quickly as the seasons, one constant remains: change. However, the change we're witnessing today isn't just about shifting tastes or hemlines—it's a seismic transformation driven by technology. From AI-driven design to sustainable practices, the apparel landscape is being reshaped by data, innovation, and a commitment…
Customer service is a craft with finite dimensions, and unlike other arts, mastering it involves immersing oneself in the customer experience. In essence, one must treat customers as they would want to be treated – with respect, dignity, accountability, empathy, swift resolutions, empowerment through education, all delivered with a friendly demeanor. Striking the right balance…
Crafting an enticing and distinctive product presentation is both an art and a potent driver of sales. Generative AI emerges as a facilitator in this endeavour, offering innovative solutions to enhance product displays, particularly for less prominent items. A notable challenge in eCommerce is the labor-intensive task of manually creating original product sessions, especially for generic…
Selecting an appropriate platform is essential for a business in the ever-evolving landscape of eCommerce. Businesses nowadays must find answers to complex problems that are both scalable and flexible enough to change with the needs of the market. Let’s evaluate the factors that can assist you in locating the perfect fit as we delve into…
An enterprise commerce platform or a custom technology stack – which is the right choice for your business? Choosing the technology stack for an eCommerce business is probably one of the most critical decisions that is taken in the initial stages of the business. The choice is driven by a range of factors – business…
Introduction Artificial intelligence has grown rapidly during the last decade. A new era of commercial opportunities has been brought about by the development of transformers and foundation models. Today’s chatbots driven by AI have remarkably human-like discussions with prospective customers. Simultaneously, the creation of product content and marketing copy is being revolutionized by GPT-4-enabled solutions,…
eCommerce has seen meteoric growth in recent years. According to Statista, global retail eCommerce sales are projected to reach $7.4 trillion in 2025. However, the online marketplace is increasingly competitive. Shoppers have unlimited choices while their expectations are higher than ever. In this environment, data and analytics are invaluable for brands looking to survive and…
Unlocking the Potential of AI: How GPT-4 Can Transform eCommerce Artificial intelligence has been making great strides in recent years, and the newly announced GPT-4 looks set to push boundaries even further. This powerful natural language model has significant implications for the eCommerce industry. With capabilities like deep learning, neural networks and human-like contextual understanding,…
eCommerce has evolved into a global phenomenon, with AI playing a central role in reshaping how we search for products and discover new items online. Whether you’re scrolling through your favorite shopping app or browsing an online marketplace, AI is operating behind the scenes to provide a tailored and efficient shopping experience. Furthermore, customers now…
The Omnichannel Commerce experience is becoming more central to the fortunes of retailers and brands. The factors driving it – pandemic-driven impetus to digital commerce, the demographic profile skewing to digital natives and the ever growing clout of eCommerce marketplaces. Omnichannel Commerce enables retailers and brands to create a seamless experience for their customers across…
In the ever-evolving digital age, image quality has become more and more important in determining how customers interact with eCommerce. With their unmatched capacity to convey a wide range of messages and successfully sell products in ways that words alone could never accomplish, images have emerged as the ultimate show-stoppers. Despite this, maintaining and managing…
Introduction The retail sector has experienced an uphill battle over the past three seasons, and the next holiday shopping season in 2023 is expected to be no different. Predicting holiday sales is difficult due to the global pandemic, supply chain disruptions, and shifting consumer behavior. Although it combines innovation and tradition, the holiday season is…