Customer service is a craft with finite dimensions, and unlike other arts, mastering it involves immersing oneself in the customer experience. In essence, one must treat customers as they would want to be treated – with respect, dignity, accountability, empathy, swift resolutions, empowerment through education, all delivered with a friendly demeanor. Striking the right balance…

Introduction Artificial intelligence has grown rapidly during the last decade. A new era of commercial opportunities has been brought about by the development of transformers and foundation models. Today’s chatbots driven by AI have remarkably human-like discussions with prospective customers. Simultaneously, the creation of product content and marketing copy is being revolutionized by GPT-4-enabled solutions,…

eCommerce has seen meteoric growth in recent years. According to Statista, global retail eCommerce sales are projected to reach $7.4 trillion in 2025. However, the online marketplace is increasingly competitive. Shoppers have unlimited choices while their expectations are higher than ever. In this environment, data and analytics are invaluable for brands looking to survive and…

Unlocking the Potential of AI: How GPT-4 Can Transform eCommerce Artificial intelligence has been making great strides in recent years, and the newly announced GPT-4 looks set to push boundaries even further. This powerful natural language model has significant implications for the eCommerce industry. With capabilities like deep learning, neural networks and human-like contextual understanding,…

In the ever-evolving digital age, image quality has become more and more important in determining how customers interact with eCommerce. With their unmatched capacity to convey a wide range of messages and successfully sell products in ways that words alone could never accomplish, images have emerged as the ultimate show-stoppers. Despite this, maintaining and managing…

In our modern world, customer experience holds a key position. Beyond price or product quality, understanding will soon emerge as the principal differentiator for attracting customers, even within B2B. As the arena becomes competitive, it becomes evident that if customers aren't content with the service they receive, they can take their business elsewhere.…