eCommerce Technology Enablement

How iksula helped leading Middle East Dairy Producer in empowering B2B customers

    • Services, Technology Services

Almarai is the Middle East’s leading food & beverage manufacturer and distributor.

It is also the world’s largest vertically integrated dairy company. Almarai is active in five categories across middle east region: Dairy, Juice, Bakery, Poultry, and Infant Nutrition. Almarai food services is a dedicated sales division focusing mainly to meet the specialized demands of customers in quick service restaurants, fast food outlets, cafes, restaurants, hotels, commercial and institutional catering and manufacturing.


Almarai wanted to create online B2B storefront for their customer to give a seamless omnichannel. They needed to develop a multi-currency, multi-lingual, multi-country commerce platform to overcome decentralized structure.

Our Solution

Iksula successfully provided solutions for Ecommerce Website and Mobile Application, Cart & Payment for Order Creation, Order Fulfillment and UX Design, Enhancement Support to create a satisfying and a seamless omnichannel experience

Iksula Journey with Almarai


JIRA Tickets


Records Managed






15+ Integrations

Key Highlights and Values Delivered

  • We were able to drive offline sales from HHT and customer support syncing with eCommerce platform.

  • Iksula enabled a seamless integration with Almarai core systems via which customers can place orders for its branches from anywhere and the Customer Service agent can place orders on behalf of customers through ASM mode.

  • We also introduced Webchat integration to assist new and existing customers for their queries.