Retail & Marketplaces Archives - Page 9 of 11

Make More Money by Leveraging Product Content

August 11, 2017

Consumer habits are changing drastically, especially when it comes to how they interact with brands on a daily basis. Apart from traditional print and TV adverts, prospects are combing through the myriad of blogs, product reviews, and buying guides sprawled all over the internet before making a buying decision. Today a customer’s buying journey begins with…

How Internet of Things is Transforming Gas Management

July 31, 2017

Introduction As day-to-day services across the board become more accessible to a larger section of the population, it becomes more important that the work processes of the industries concerned be streamlined and monitored closely at every level. One such industry that requires prompt action and minute-level monitoring is oil and gas. And, the task of…

Critical Factors that could Save Your Omni-channel Strategy from Failing

January 16, 2017

To meet the demand of new-age consumers, retailers are going beyond physical stores and tapping into the digital world to attract, engage, convert & retain consumers. This calls for the retailer to metamorphose from a brick-and-mortar presence to being omni-channel.

Five Predictions For Retail In 2017

January 5, 2017

It’s the time of year when everyone is looking to set their expectations for the year ahead. For retail, 2017 promises more disruption ahead as retailers try to figure out the changing shopping behaviors they see from customers who are more digitally savvy than ever.

Ecommerce Companies Sought-after Acquisition Targets

December 26, 2016

2016 was notable for acquisition of eCommerce companies like Jet.com, Dollar Shave Club, Lazada, and Jabong closer home. In 2017, it’s likely that more eCommerce companies will exit via acquisition and larger players look for targets in Southeast Asia and India.

Consumers open more than half of retailers’ emails on smartphones in Q3

December 26, 2016

64% of retailers’ emails were opened on a mobile device in the third quarter—13% on tablets and 51% on smartphones. However, there’s a strong negative correlation between consumers opening retailers’ emails on mobile devices and click rates; the click rate fell to 2.7% from 2.9% a year earlier.

Small screens bring in big holiday sales

December 26, 2016

Mobile devices are responsible for $24.55 billion in sales so far this holiday season, with smartphones making up 68% of the mobile spend ($16.63 billion) & tablets making up 32% of mobile sales ($7.92 billion).

Rise of e-shopping, rise of counterfeit fashion

December 26, 2016

While the rise of eCommerce has helped consumers shop for their favorite global brands, easy access to their designs has also given a boost to counterfeiting. Designers in India seem happy with the influx of business, but maintain that this is a compromise they are ready to make in the short-term.

Social networks’ Buy buttons aren’t working

December 26, 2016

Social networks have spent more than a year rolling out Buy buttons that enable consumers to buy directly on their platforms. But few retailers are using the buttons, and even among those that are, few are generating much in the way of sales.

India to See 45% Rise in Mobile Frauds by 2017: Study

December 13, 2016

Mobile fraud threats are expected to grow to 60-65% by 2017, according to a joint study report by ASSOCHAM & EY. Today, many businesses have dedicated teams monitoring security, but many continue to operate unaware of the impending dangers.

3 Reasons Your CEO Wants an Omni-channel Approach

December 12, 2016

While you understand the importance of Omni-Channel approach, your CEO and the rest of the C-suite may not be there yet. Here are 3 arguments to convince them for on omni-channel strategy.

Employee Experience: The Why & How of it!

December 8, 2016

Whether you're an operations head or in support functions like HR or Finance, your internal customer remains the same – ‘The Employee’. Every company spends a considerable amount of time & money in hiring quality talent and training them to perform optimally. The employees thus are able to generate profitability for the business. While we…

Make More Money by Leveraging Product Content

How Internet of Things is Transforming Gas Management

Critical Factors that could Save Your Omni-channel Strategy from Failing

Five Predictions For Retail In 2017

Ecommerce Companies Sought-after Acquisition Targets

Consumers open more than half of retailers’ emails on smartphones in Q3

Small screens bring in big holiday sales

Rise of e-shopping, rise of counterfeit fashion

India to See 45% Rise in Mobile Frauds by 2017: Study

3 Reasons Your CEO Wants an Omni-channel Approach

Employee Experience: The Why & How of it!

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