Skip to content Skip to footer

Ways to Exploit Big Data for eCommerce

Big Data has been increasingly used by eCommerce companies and this has become common these days. To stay competitive, the established eCommerce companies have started using extensive data sets that will help them to better understand their customers and thus provide better customer experience, product recommendations, and services that will be tailored for each individual.…

Read More

Should I Migrate to Magento?

When to Upgrade? If the current performance status of your site is good, i.e.; if it is running smooth, no lapse in order and the version you are using isn’t outdated, you needn’t be in a hurry to move. But you can always explore options to optimize, now and then. Your solution partner can analyze the points…

Read More

Magento 2.0 – Important Facts To Know

Magento 2.0 is the most recommended e-commerce platform now that is used worldwide for developing e-commerce sites or online stores. There are several reasons that make this platform so popular among businesses interested in setting up an e-store. Here we present you some of the coolest facts about Magento 2.0 – Compatibility with modern techs…

Read More

Improving Security of your Magento eCommerce Store

A string of high profile security breaches in the past few years – be it Target, Ebay, Sony or Ashley Madison – has made consumers very conscious of their online data. The current noise around FBI’s request for data from Apple also highlights the concerns of an increasingly security-conscious consumer. Any security breach can cause a huge loss of consumer trust and it is, therefore, of paramount importance that an online retailer actively works to protect its consumer’s data. Magento is one of the most popular eCommerce platforms, and its security features are top notch as the open source community continuously contributing to better it. However, there are some basic tips to help you improve your Magento eCommerce store’s security even further.

Read More

Top Five Omni-channel Retail Trends in India

Omni-channel is the new buzzword in the retail world - like eCommerce was a few years ago, and to a certain extent, Big Data was maybe a year ago. While eCommerce has already demonstrated its might, Big Data is starting to catch up, omni-channel remains largely uncomprehended by the retail industry in India. Having said that, it's likely to pick up pace rapidly and we foresee omni-channel retail trends like Mobility, Beacons, Personalization, Physical Stores, Fulfilment & Big Data (yes, another buzzword) changing the face of retail in India - yet again.

Read More

Five Important eCommerce Trends to Watch for in 2016

It’s that time of the year when you take an account of the year gone by and make plans for the year ahead. That’s right. With already a month into the New Year, most of your business plans for 2016 might be ready keeping in mind what you were to able to accomplish in the past year. For some, 2016 may be just another year, but if you are in the eCommerce industry – things might get a little exciting this year. For you to make the most out of this year, we’ve listed down 5 important eCommerce trends to watch out for in 2016.

Read More

Bounce rate: Is it costing you more than you think?

Break through the jumble of web space and get your website noticed! Bounce rate is a term that’s synonymous with e-commerce websites. It is used to calculate the number of customers who enter the site and leave without viewing other pages. If your website has a high bounce rate, chances are the posts are too much of a rant or the pop-up windows are too many. You need to create unique content and use professional quality pictures to get higher traffic. Here are some factors you need to look into to make your website stand-out from the clutter that’s already present.

Read More

How to Engage Buyers on a Furniture Website?

Bounce rate on FurnitureSo, you have a brick and mortar furniture store and want to go online with your own website? Are you clear on how to start or find the best possible way to go about it? Don’t worry you’re at the right place! Iksula is here to help you. Iksula has colossal experience in creating, designing and building product content for furniture websites having worked for Internet Retailers like Wayfair, Cymax and Bed Bath and Beyond in this domain. The market for online furniture purchase is huge so you better start with it now or else you’ll be late! So don’t lose your dollars while thinking where to start from! We have a great start for you. The first and foremost part while designing a homepage is to welcome your customers through a vibrant, uncluttered home. For customers, your homepage acts as a great snapshot of your products. So, you have to make it more attractive to get attention. Isn’t furniture a long-lasting investment? Make sure your website has uniqueness and does not look like any other website. The website is an identification mark of your brand, giving customers all the information they require at one place.

Read More

Drupal 8 New: A Drupaler’s View

Drupal an Open-Source Community supported, Content Management System is currently maintained and developed by 6,30,000+ developers and users all over the globe. With huge amount of coverage on all possible aspects of Drupal, the Drupal’s Documentation team is providing great learning & right direction for people aspiring to gain an understanding on Drupal.

Read More

Top 5 Tips for your SEO Strategy to be Mobile Ready

It is hard to imagine going about your daily routine without a mobile phone today. From calls to messages, mails to entertainment and a lot more, smartphones, in particular have become the norm among people all over the world. A large percent of shopping searches and purchases are carried out on smartphones as well. This is one of the main reasons that more and more businesses are looking to cater to the smartphone using population. 

Read More

Incredible India’s E-tail & eCommerce Industry

India’s E-tail & eCommerce Industry Over the last few years, the Indian e-Commerce industry has witnessed a substantial growth due to the numerous business models that have cropped up. E-Commerce and the sub-set retail e-Commerce is still in its nascent stage even though it has witnessed of lot of new players of late. Recently, a lot of consumers are acquainted with the concept of online shopping, and the convenient payment options offered by companies.

Read More

10 Tips to Drive Sales on Your Website

Has traffic to your website dropped steadily and in a way you cannot understand? Could you drill down and discover why your bottom line and conversions are being hit? If your website is not cut out for the fierce competition on the digital landscape you’ve eased yourself out of business. In today’s world without borders,…

Read More