eCommerce Trends & Insights

7 Social Media Trends to watch out for in 2018

2017 was quite the year for social media. Facebook’s copycat approach ended up being quite successful in luring Snapchat users onto Instagram via Instagram Stories. The President of the United States tweeted policy within 140 characters. Apple and Google announced their push into better-augmented reality content. The year has been filled with a lot of …

7 Social Media Trends to watch out for in 2018 Read More »

It’s Time for E-commerce Retailers to Socialize

As per the August 2017 edition of the Global Digital Snapshot by We Are Social and Hootsuite, there are around 3.8 billion user accounts on social media. Yes, you read that right. Billion! With a Big B! Fig. 1 Internet and Social Media User Stats Source: https://wearesocial.com/special-reports/digital-in-2017-global-overview Out of this massive social media user base, …

It’s Time for E-commerce Retailers to Socialize Read More »

How Artificial Intelligence is Helping Optimize E-commerce Content

The use of AI in writing content The debate over AI versus humans is a long and storied one, with endless arguments and evidence on either side. In the last few years, machines have become efficient. Automation has largely replaced rote and mechanically-focused jobs. However, many believe that automation can never take over jobs that …

How Artificial Intelligence is Helping Optimize E-commerce Content Read More »