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Exploring Enhanced Brand Content

April 13, 2023
Being unique in today’s fiercely competitive eCommerce market is essential for success. Making a lasting impression and connecting with your target audience are more crucial than ever, given the declining attention spans of customers and the abundance of product options accessible. Using enhanced brand content (EBC) or Amazon’s A+ content is one approach to accomplish…

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D7 Migration to D10

March 29, 2023
Nearing its 22nd anniversary, the open source CMS Drupal has undergone enormous changes. Millions of websites are powered by Drupal, which has grown to be one of the most well-known and frequently used content management systems in the world since its launch in 2001. The longest-running version, Drupal 7, which powers about 57% of…

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The Age of eRetailization

February 3, 2023
Why is every business adopting a retail mindset? Digital technologies have created significant disruption across industries in the last decade. The rise of internet connectivity, digital commerce and the proliferation of mobile devices is forcing businesses to redesign their models around their customers. This includes financial institutions, B2B wholesale distributors, industrial manufacturers and multiple such…

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3 Key Trends Redefining eCommerce Product Content in 2023

January 2, 2023
The experiences of online shoppers can be categorized into multiple stages. The journey is marked with interactions of different kinds that a shopper has with the eCommerce business before they make a purchase. During all of those stages what remains a crucial determinant is the quality of the information that is presented to the buyer…

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