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Exploring the Ethical and Legal Considerations of Using AI in Fashion

The integration of Artificial Intelligence (AI) into the fashion industry has opened up numerous opportunities for innovation and efficiency. However, it also presents significant ethical and legal challenges that need to be addressed to ensure responsible and fair use of this technology. This blog delves into the ethical and legal considerations surrounding the adoption of…

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The Future of Fashion with Generative AI: A New Era of Design and Innovation

The fashion industry is on the cusp of a major transformation, thanks to the integration of Generative Artificial Intelligence (GenAI). From creating realistic 3D models to personalizing fashion recommendations, GenAI is revolutionizing how fashion is designed, visualized, and marketed. This blog explores the various applications and benefits of GenAI in fashion, highlighting its potential to…

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How Generative AI is Transforming Fashion Design and Visualization

Generative AI, a branch of artificial intelligence, is rapidly transforming the fashion industry by revolutionizing how designs are created and visualized. By using advanced algorithms, Generative AI (GenAI) can generate new ideas, patterns, and even entire garments, offering designers unprecedented creative freedom and efficiency. This technology is not just a futuristic concept but a practical…

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Introduction to Product Information System (PIM)

A Product Information Management (PIM) provides a single repository for storing all product data.  A PIM refers to the processes to manage available product information across an organization. This  includes managing product data, attributes, descriptions, images, and other relevant information  needed for marketing, sales and distribution across different channels. A PIM system is a…

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The Use Case for Product Information System

Managing high quality product data is critical to offering a personalized experience across all customer engagement and shopping channels. A comprehensive Product Information Management (PIM) system is key to efficiently manage the product information based on the evolving market demands. A PIM system serves as a central hub for organizing, enriching, and managing product information…

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Taking Fashion Forward: Navigating the Tech-Infused Future of Apparel

In the ever-evolving world of fashion, where trends shift as quickly as the seasons, one constant remains: change. However, the change we're witnessing today isn't just about shifting tastes or hemlines—it's a seismic transformation driven by technology. From AI-driven design to sustainable practices, the apparel landscape is being reshaped by data, innovation, and a commitment…

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The Emerging Horizon in Customer Engagement

Customer service is a craft with finite dimensions, and unlike other arts, mastering it involves immersing oneself in the customer experience. In essence, one must treat customers as they would want to be treated – with respect, dignity, accountability, empathy, swift resolutions, empowerment through education, all delivered with a friendly demeanor. Striking the right balance…

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AI Models – How to use GenAI to showcase your fashion products on virtual models

Crafting an enticing and distinctive product presentation is both an art and a potent driver of sales. Generative AI emerges as a facilitator in this endeavour, offering innovative solutions to enhance product displays, particularly for less prominent items. A notable challenge in eCommerce is the labor-intensive task of manually creating original product sessions, especially for generic…

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Evaluating the Best Platforms for B2C Businesses

Selecting an appropriate platform is essential for a business in the ever-evolving landscape of eCommerce. Businesses nowadays must find answers to complex problems that are both scalable and flexible enough to change with the needs of the market. Let's evaluate the factors that can assist you in locating the perfect fit as we delve into…

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Making the right choice for eCommerce tech

An enterprise commerce platform or a custom technology stack - which is the right choice for your business? Choosing the technology stack for an eCommerce business is probably one of the most critical decisions that is taken in the initial stages of the business. The choice is driven by a range of factors…

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